Society of Corporate Secretaries & Governance Professionals   search | help | site map | contact us
 
New Special Member Benefits


Corporate Secretary logo

Spring 2000
Volume No. 1

Gwenn L. CarrCarol J. Ward Gwenn Carr of Metropolitan Life Insurance Company (New York Chapter) and Carol Ward of CIGNA Corporation (Middle Atlantic Chapter) have been nominated as ASCS Chairman and Chairman-Elect for 2000-2001.

National Conference Program Highlights

"Taking Corporate Governance to the Bottom Line" is the theme of this year's National Conference, to be held from June 28 to July 2 at the Fairmont Hotel in San Francisco. A full program of outstanding speakers and panelists has been assembled for this event, and a wide range of governance-related topics will be covered. In addition, the impact of technology and the Internet will be an important element in many presentations.

The Conference officially begins at the Wednesday evening Opening Reception with a special welcome from San Francisco Mayor Willie Brown. For attendees who are in San Francisco on Wednesday, two pre-conference workshops are being offered free of charge: the Ethics and the Law workshop, designed to help participants become sensitive to behaviors that "bend" or "cross" the line of ethical business or legal practice, will qualify attendees for CLE ethics credits in most states, and the highly interactive Crisis Management workshop will focus on the strategic and tactical aspects of crisis communication.
On Thursday and Friday, morning sessions commence with an Opening Address, followed by panel discussions. On Thursday, the address will be given by Roberta R. Katz, a leading authority on corporate governance in the new economy. Ms. Katz is the President and CEO of the Technology Network (TechNet) whose mission is to help pass laws that will foster the new economy. She is a lawyer and anthropologist, whose experience, including positions as General Counsel at Netscape, and, before that, at McCaw Cellular Communications, has been shaped by her interest in the effects of technological and social change. Two panel discussions on corporate boards of directors will follow Ms. Katz's talk, each moderated by leading governance experts. Carolyn Brancato will first moderate a panel focusing on the best ways to measure a board's effectiveness, and then Philip Lochner will lead a discussion on how to recruit good directors and evaluate existing ones.

Other program highlights on Thursday include: a Luncheon Address by Pulitzer Prize-winning author Frank McCourt; the popular ASCS Committee Update panel; and a series of breakout sessions on issues such as audit committee best practices and the corporate secretarial function at "dot-com" companies.

Friday morning's program is devoted to regulatory matters of current interest to registrants, beginning with an Opening Address from SEC Commissioner Paul Carey. Mr. Carey's address will be followed by an SEC Update panel with David Martin, Director of the Division of Corporation Finance. Brian Lane, now a partner at Gibson, Dunn & Crutcher, will lead the last panel of the morning, on the challenges of disseminating corporate information - in writing, orally, and over the Internet.

On Saturday morning, the business program wraps up, with three panels that explore corporate governance issues of vital importance to corporate secretaries. The panels, to be led by Richard Koppes, Carl Hagberg, and Lydia Beebe, will concentrate on the theme of the Conference, "Taking Corporate Governance to the Bottom Line," and will offer cost-saving ideas to enhance governance practices. Each panel will also examine the connection between governance practices and increased shareholder value. And immediately following the first panel, the contributions of Archie Bankston, an active member of the Society since 1971, will be recognized as he is presented with the Bracebridge H. Young Distinguished Service Award.

Throughout the entire program, the social program is fully packed, with highlights to include a dinner on Wednesday for first-time conference attendees, a Family Night on Thursday at the California Academy of Sciences, and a Gala Dinner with entertainment by Melba Moore on Saturday evening. Child care will once again be provided for children under age 12, and a teen room will be set up for older children.

Members should have already received a preliminary mailing concerning hotel accommodations and travel discounts. (In case you did not, a copy is posted on the Society's website at www.ascs.org.) In addition, a registration packet with full details about the conference was sent out recently. If you did not receive it, call the National Office at (212) 681-2000. We look forward to seeing you there!

Speakers for the National Conference

Mayor Willie BrownRoberta R. KatzFrank McCourtCatherine Daily
Carolyn BrancafePaul CareyDan Dalton

A bar

FROM THE CHAIRMAN

D. Craig Nordlund Dear Fellow Member:

This letter, which also appeared in the Annual Report, will be my last to you as Chairman of the Society. As you know, Gwenn Carr, Vice President and Secretary of Metropolitan Life Insurance Company, will succeed me at our 54th annual National Conference in San Francisco. I look forward to welcoming you there on Wednesday, June 28, 2000, for what promises to be an outstanding business and social program. I am very grateful to Alice Brennan, the Conference Chairman, her Conference Committee, and to the National Office staff (particularly Suzanne Walker), for all their hard work on this event.

Being Chairman of the Society has afforded me the opportunity to meet many of you, particularly as I attended regional conferences last fall. The quality of our regional conferences has continued to improve, and the effort of the conference planners and of our Education and Program Committees is apparent. Education is at the core of this organization's mission. This year's seminars, from "Essentials," to "Issues Update," to "Beyond the Basics," received high praise from attendees, and our teleconferences were also very well received. I am proud of how we use technology to reach our members, and I am proud of our website, ascs.org, which is rich in helpful and up-to-date information, thanks to Kip Rice, Chairman of the Technology Committee, and Russell Benasaraf, Computer Systems Administrator in the National Office.

The committees of ASCS, some of which were reexamined and strengthened this year, continue to be a mainstay and a focal point of the Society. Through the hard work and perseverance of each, important developments and legislation news can be communicated to members as needed. For more details on the accomplishments of the committees throughout the year, be sure to read the letter from me which appears in the Society's Annual Report.

Just before the 1999 National Conference at The Greenbrier, your Board of Directors adopted the tagline: "Promoting Excellence in Corporate Governance." This tagline has appeared on the covers of Society publications and brochures, and will soon grace our stationery. Many Society members have been promoting it in action as well. First, Cherie Sorokin (former Director, former Chairman of the Corporate Practices Committee, and 1999's Bracebridge H. Young Distinguished Service Award winner), and David Smith participated in the Institutional Investors Forum run by former SEC Commissioner Joe Grundfest, and the topic they raised with the large institutional investors there was the notion of the Corporate Secretary as Chief Governance Officer. What flowed from the meeting was a soon-to-be-published article on the subject by Rich Koppes, Of Counsel at Jones, Day, Reavis & Pogue, consulting Professor of Law and Co-Director of Executive Education Programs at the Stanford Law School and a director of Apria Healthcare, Inc., and David Smith. And I am very pleased that in early June 2000, the Society will be a sponsor of Directors' College at Stanford University. Several Society members are part of the faculty for this prestigious program.

1999-2000 was a busy, active year for all of our members, and a number of significant improvements and developments were realized. Our membership base is now over 4,000 -Welcome to all of our new members, and to all of you who worked and supported the Society on the national and/or local chapter level this past year, I am certain that you will concur: "you get in return much more than you contribute." Thank you.

Sincerely yours,

D. Craig Nordlund

A bar

Work Continues on Lost Shareholder Legislation

In mid-March, Congresswoman Heather Wilson (R-NM), a member of the House Commerce Committee, introduced H.R. 3997, The Money Return Act of 2000. Co-sponsors included Finance Subcommittee Chairman Mike Oxley and Budget Chairman John Kasich.

The bill was designed to insure that adequate efforts are made to locate lost shareholders before their assets escheat to the state. As initially drafted, the bill could have extended the existing requirements to include street name holders as well.

As this work was going on, the staff of the House Commerce Committee contacted the Society through Washington Counsel Brian Borders, and then the Society's Public Company Affairs Committee swung into action. After two meetings and several phone calls and e-mails, Committee Chairman Don Hager and member Sophie Vergas had thoroughly educated the staff of the House Commerce Committee, as well as the staffs of Representatives Wilson and Kasich, on the extensive obligations and well-established practices of corporate secretaries and company transfer agents regarding lost shareholders. Committee Chairman Hager concluded that the meetings were very useful and that the staff now has a much clearer understanding of both the situation with street name holders and the measures that are already being taken by companies and their transfer agents to find lost shareholders (see article by Keane Tracers, Inc. which begins below).

The legislation is now due for a significant rewrite according to our Washington Counsel, but Borders notes that the House Commerce Committee staff still likes the concept of the bill. Moreover, he cautions, "as we know from experience with other bills, the fact that there is no apparent problem that needs to be addressed, doesn't mean there won't be legislation - especially in an election year." Stay tuned.


A bar

Unclaimed Property Compliance - Federal & State: Best Industry Practice

By Debbie Zumoff, Iris Brown & Emily Scallan of Keane Tracers, Inc.

Reuniting shareholders with unclaimed assets is a sophisticated process requiring technical support and expertise. The combination of federal mandates with state due diligence requirements contributes to the complexity of the process. Methodologies to address the challenge have traditionally been either conventional or comprehensive. The question today is which solution proves most effective?

Regulatory Requirements

SEC Rule 17Ad-17

On December 7, 1997, the SEC adopted rules requiring record-keeping transfer agents to conduct searches for owners whose accounts are considered "lost." An account is considered lost when an item of correspondence is returned as "undeliverable." Agents may re-mail the returned item within 30 days prior to designating the account with a lost indicator and date.

Agents must conduct two electronic searches - the first between 3 and 12 months from the date the account is coded lost and, if unsuccessful, a second search, 6 to 12 months following the first search. Verification of new addresses obtained through the search is recommended.

State Required Due Diligence

States also regulate the method through which a company is required to notify owners of unclaimed assets. Specifically, most states mandate a notice to the last known address of the owner, not more than 120 days prior to the filing of the annual unclaimed property report. New York statute requires a certified mailing to accounts with a last known address in that state. Many states do not require this notification if the address is deemed to be inaccurate.

Transfer Agent and Issuer Concerns

Only in recent years have industry standards for best practice gone beyond these regulatory schemes. Some of the more common issues prompting corporations and agents to aggressively seek to locate shareholders and reunite owners with unclaimed assets include:

Maintaining an Active Shareholder File

Additional due diligence can improve response rates to:

  • Proxy mailings
  • Corporate actions required after a merger or acquisition
  • Direct stock purchase and buy-back offers
  • Consumer product and service offers

Reducing the Cost of Account Maintenance and Unclaimed Property Compliance

Locating owners can decrease the costs associated with:

  • Reconciliation of uncashed checks
  • Repeated mailings
  • Unclaimed Property Reporting

Improving Shareholder File Integrity

Expansion of investment options, such as direct purchase, dividend reinvestment and book share issuance, coupled with increased corporate actions, complicates the record-keeping process. Shareholder mobility, as well as electronic commerce, continue to rise. Accordingly, proper scrutiny of missing shareholder accounts will result in:

  • Correction of typographical, postal, and coding errors (typically 10 - 15% of the lost accounts)
  • Identification of employees, officers, and pensioneers (also common to lost accounts)
  • Reduction of account remittance to the states in error, thus preventing possible loss of owners' appreciated investment value.

Reducing Claims Following Escheat

There is nothing more time-consuming and onerous than supporting the claims process once assets have been reported to the states. Corporations and agents desire to avoid:

  • Letters of complaint
  • Non-recoverable personnel and research expense

The Best Industry Practice is a Comprehensive Approach

Many transfer agents, in conjunction with their service providers, have developed customized solutions to locate shareholders and reunite owners with their assets. The best industry practices are competitively priced, achieve maximum results and include:

  • Remailing correspondence prior to coding an account as lost
  • Conducting the SEC search twice annually
  • Verifying new addresses produced by the electronic search prior to updating the master shareholder file
  • Offering enhanced search capabilities to locate living shareholders and the heirs of deceased shareholders
  • Customizing solutions to identify officers, employees and pensioners
  • Transmitting special mailings to an entire shareholder class to increase the number of shares exchanged or redeemed following a corporate action

Other Considerations

Outside service providers perform the ultimate in due diligence, employing methodologies that achieve the highest rate of success in reuniting owners with their property. When choosing a service provider in this field of expertise, be sure to select a firm offering a full range of services, competitively priced for the marketplace. Additional considerations when choosing an outside firm should include:

  • Established and accepted method of operation
  • Consistent and ethical service presentation
  • Proven track record of acceptance in the industry with clients citing integrity as their primary reason for engaging the firm
  • Commitment to assist holders in understanding the obligation to perform due diligence and comply with state unclaimed property law
  • Expansive resources and broad expertise
  • Compliance with State Fair Trade Practice and Consumer Protection regulations
  • Licensed, bonded, and registered
  • Compensation structure commensurate with the full scope and benefit of services provided
  • Confidentiality guarantee covering all data received
  • Indisputable evidence of owners' entitlement to assets
  • Data received by only one firm, thus safeguarding individuals against contact from multiple entities
  • Facility inspection encouraged
  • Ancillary unclaimed property services provided

Achieving Maximum Results - Timing the Search Process

The search effort technically begins, for most agents, with the remailing of correspondence returned as undeliverable. SEC Rule 17Ad-17 mandates a search as early as 90 days following the date the account is coded lost. Given that several states maintain a three-year dormancy period, the search process must be timed to achieve optimal results.

0 - 30 Days:
Receive and remail correspondence returned as undeliverable. This process can reduce the number of items coded lost by as much as 50%.

90 Days to 18 Months:
This is the standard time frame to conduct the two required SEC searches.

18 Months to 36 Months:
This is the optimal time frame to conduct in-depth search for living and deceased owners that remain following the SEC search. Statistics reveal that electronic database searches can produce a 53% confirmed success rate when locating "lost" investors. Coupled with an in-depth search program, success rates may reach as much as 90%.

36 Months to 39 Months:
State required due diligence for a three-year state is to occur 120 days prior to the date the unclaimed property report is due.

Looking Ahead

SEC Rule 17Ad-17 and various state due diligence requirements dictate corporate responsibility for locating shareholders. Taking this responsibility seriously, many companies and their transfer agents have chosen to augment basic database methods with creative solutions. Only a program that combines regulatory compliance with customized solutions will deliver maximum, cost effective results.

A bar

Society Issues Two New Governance Publications

The Society's Corporate Practices Committee recently completed two new publications designed to assist Corporate Secretaries in their role as advisors to management and the board by providing information on what other companies are doing in the area of corporate governance. These publications are: Current Board Practices, Third Study and Board Committees: Considerations, Structures and Uses in Effective Governance.

As part of its ongoing effort to analyze the direction in which companies are moving to improve governance, the Society conducted three Board Practices Surveys in 1995, 1997, and 1999. The response received to these surveys, unprecedented in volume and candor, has provided ASCS with a good understanding of governance trends in American corporations. The results of the latest survey on board practices are reported in Current Board Practices, Third Study. It contains responses from 680 corporations about their use of 40 practices frequently mentioned or recommended in literature on governance and board activity - seven of the practices were included for the first time in this latest report.

The survey data in this publication is analyzed in a variety of ways - by all respondents, by company size and ownership categories, by industry, by board size, and by number of meetings held. The most commonly adopted board practices, such as including company stock in directors' compensation and holding periodic board meetings devoted to the review of overall company strategy are examined, as well as the least regarded practices of a board, such as separating the positions of Chair and CEO and formally evaluating individual directors. Current Board Practices, Third Study also charts trends in the adoption rates of these governance practices since the 1997 survey.

The trends noted include a significant increase in the number of companies adopting audit committee charters, and a similar but less dramatic increase in the practice of the nominating committee playing a dominant role in screening and/or selecting director candidates. Two of the practices that were included for the first time in this study have also been the subject of recent activity at respondents' companies - the practice of the board (or a board committee) playing a dominant role in appointing committee members and chairs, and the practice of assigning responsibility for corporate governance matters to a new or existing board committee.

The Society's other new publication, Board Committees: Considerations, Structures and Uses in Effective Governance, discusses the reasons why structure and role of board committees have become such important topics, and contains the results of another Society survey which was conducted to determine how committee issues are being addressed at member companies. Various sections of the monograph cover regulatory requirements, independence issues, and the influence of investors, courts and the business press on how board committees operate today. Others review how authority is delegated to committees, and examine the issue of whether this delegated authority subjects board committee members to greater liability than to their non-committee member counterparts.

Of particular interest are the results which illustrate the different ways in which the work of the board is supported at other companies. For instance, at a significant number of member companies, the traditional duties of attending meetings and taking minutes are no longer the responsibility of the Corporate Secretary's office. In such cases, it is usually the management liaison to the committee who has assumed these responsibilities. Regardless of whether these functions are handled by others, the survey results show that Corporate Secretaries are very much involved in making sure committee members have access to adequate information, and that they are active liaisons between committee members and management.

The Corporate Practices Committee is currently working on supplements to the Board Committees monograph that focus on audit, compensation and nominating/governance committees. Also in the works are a monograph on information flow to the board, and a new survey report on the responsibilities of the Corporate Secretary's office.

A bar

Criticism of Governance in Public Pension Funds and Public Companies is a Two-way Street

by Philip R. Lochner, Jr., Consultant to Directorship and Director, Apria Healthcare and CLARCOR Inc., and
Richard H. Koppes, Of Counsel, Jones, Day, Reavis & Pogue, Director, Apria Healthcare, and Consulting Professor of Law, Stanford University Law School

Public pension fund assets over recent decades have grown far faster proportionately than the assets of other significant investor categories. Traditional company pension funds are in relative decline, while the reduction in the unionized workforce is expected to take a toll on union pension funds. Furthermore, the evolution of a public better educated about investing and more willing to shoulder the burdens of investment decision-making has coincided with the development of a much more mobile work force unlikely to be employed by any one corporation for the duration of any working life and less likely to ever qualify for a meaningful pension from a single source. The greater heft and prominence of public pension funds has prompted them to speak out aggressively on corporate governance issues and apparent boardroom failings in the companies in which they are invested. Others, however, are speaking out on the governance challenges of the funds themselves.

Some in the corporate community find the growth of public pension funds unsettling, not because they fear the expansion of government that the growth of public funds reflects, but rather because they are concerned about the rising influence public funds may exert on ordinary business decision making. While there is little evidence of fund interference in day-to-day business decisions, the concern remains, especially as public funds continue to grow and become more active.

The most important, or at least the most widely voiced, concern that the private sector has about the role of the public pension funds relates to public fund activism in the governance arena. Some of this arises from a genuine inability to correlate good governance and economic performance. Certainly the academic studies of the relationship are both numerous and inconclusive (Directorship, March 1998). However, one can believe in good corporate governance for reasons wholly unrelated to whether or not it engenders good economic performance. For example, one might not unreasonably endorse good corporate governance as a way to reinforce the legitimacy of private economic decision-making and limited government in a society and economy where executives wield substantial decision-making power in areas that would otherwise appear to escape much public oversight.

The power of the ideal of good governance, of course, has proven to be substantial, whatever its limitations as an empirically verifiable model linking internal corporate rules to economic success. This is in spite of the misuse to which the idea has occasionally been put, and the sometimes unsavory nature of a few of its supporters. A number of rogues and scoundrels, as well as some people just seeking to get rich, have chosen to make use of the rhetoric of good governance to support whatever short-term and self-serving goals they may have. Few revelations can cause an idea or a slogan to be discarded faster by the public, as well as those who purport to lead the public, than finding that some of those who march under the same banner are mere opportunists or worse. The criticism of some public funds is that they have been - in the best American tradition - opportunistic in their choice of allies. But there are long-term costs to opportunism, and those costs may to some extent undermine the good governance cause as well as the ultimate effectiveness of some public funds.

This observation leads to a different set of criticisms of the public funds, focused not on the legitimacy of the ideal of good governance but on the flaws displayed by some public funds that advocate good governance. For example, it is sometimes pointed out by critics that all public funds have not had unblemished records of financial rectitude; public funds, which not unreasonably expect purity from corporate officers and directors, have turned out not to be so pure themselves.

Add to this the fact that a number of public funds are not necessarily well governed themselves. Admittedly generalizations are difficult to make, and funds' structures may largely be set by legislative fiat or state constitutional mandate. But public fund boards are often made up of political appointees, or representatives of public employees, whose qualifications by training and experience to oversee multi-billion dollar asset pools may be limited at best.

While public fund managers may question the experience, expertise and independence of some corporate directors, it should not be surprising that others might question whether these characteristics prevail among the funds' leadership. While some public funds preach to the corporate community the virtues of

  • small boards
  • substantial investments of time by directors
  • individual director and full-board evaluations
  • incentive-based pay for directors, and
  • responsiveness to those for whom directors are fiduciaries,

not all public fund boards appear to take these ideas very seriously when it comes to their own governance.

Public funds cannot skirt this criticism by claiming that the composition of their boards and how they operate are decisions over which they have little or no control. Not infrequently these funds go to state legislatures, and less frequently to the voters, to seek - and more than occasionally get - changes in the laws affecting their powers and activities. Why would it not be appropriate for the funds to seek changes that could markedly improve their own governance? Furthermore, making significant changes in board operating procedures may largely be within the discretion of some public fund boards, and in those cases substantial governance improvements would be possible without legislative or voter consent. While it may not be appropriate for public funds to mimic the structure of for-profit public companies, public funds could be better governed themselves, and few would claim that the governance structures of all public funds - as often as not the results of political or historical accident as of careful and thorough analysis - are those that would be chosen were the issues entirely open for serious de novo consideration. Poor public fund governance can only weaken fund legitimacy and credibility when funds raise governance questions about the private sector companies in which they invest.

Nor are public funds uniformly held in high regard as good managers of their own assets, and often their true investment performance is unclear. Public funds could reinforce their own legitimacy, as well as help ward off any pressures to submit to more governmental oversight, were they to disclose more information about their performance, more regularly, in a common format and make it more generally available.

A related criticism is that public fund assets have in some cases been invested in projects whose returns are questionable and whose motivations appear frankly political. The same risk-return considerations should dominate corporate and public fund investments alike. While readily conceding that there are a variety of respectable theories for identifying the best risk-adjusted returns, investment practices that begin with a plausible generally accepted investment theory and then find the qualifying investments are to be preferred over those that start with an investment and then search for a theory. Public fund credibility and legitimacy can only be damaged by investments motivated by political or public relations considerations.

Another commonly criticized public-fund practice is the obverse of ill-founded investment. Some funds divest from legitimate investments with good returns for openly political or entirely personal and idiosyncratic reasons. In some cases these may be forced by legislatures anxious to curry voter favor. But in other cases the funds themselves readily adopt these limits. Worse, they adopt these limits on their own to satisfy the personal political or social predilections of fund managers or trustees, limits that are not in the best interests of fund beneficiaries or taxpayers. It is one thing to ask if some legal product or practice is deplorable; it is quite another to ask what cost should be incurred to avoid that deplorable product or service. Losses from choosing not to invest for superior risk-adjusted returns are not trivial either; in a number of cases the lost opportunities have been quite substantial for public funds. Public funds harm themselves and the governance causes that they eloquently espouse when they fail to act in accordance with generally acknowledged standards for making investment decisions. To some extent, the public funds have been the beneficiaries of benign neglect by the national financial and business media, which for the most part have not sought to report on the public funds in anywhere near the detail in which they cover, for example, similarly-sized corporations. But given the size, wealth and influence of the public funds, the absence of regular and sustained examination is unlikely to continue indefinitely. At some point - perhaps as a result of a scandal or crisis - both the media and the political process will subject the public funds to extensive examination. Far better for the funds to reform themselves voluntarily and at their own measured pace before such eventualities occur, than to find themselves vulnerable to criticism and forced to change - perhaps inappropriately or counterproductively - in circumstances beyond their control. Not unknown in our society and political system is the legislative or regulatory remedy that turns out to be worse than the illness whose cure is sought. The legitimacy and prospects of corporations and public pension funds alike can be enhanced by the adoption of good governance practices not only by corporations but also by the funds.

This is a reprint of an article which appeared in Directorship magazine, May 2000, which was based on "Good Corporate Governance and its Advocates: The Governance of Public Pension Funds and the Governance of Public Companies," which appeared in The NAAPA Report, February 2000, publication of the National Association of Public Pension Attorneys.

A bar

Membership Update

March 31, 2000, the last day of the Society's fiscal year, also marked the end of another successful membership campaign, and both the number of members and companies represented in the Society are now at record levels. This is due in no small part to the members who were involved with the campaign: this year, 131 ASCS members personally recruited 162 new members, compared to last year, when 105 members recruited 138 new members.

The full report? As of March 31, 2000, ASCS comprised 4,129 members from 2,847 companies - an increase of 124 members and 149 companies over the previous year.

Clearly, the campaign's goal of 4,125 members at March 31 was met, and to celebrate, the 17 local chapters who met or surpassed their campaign goals (also a record) will be honored at the

National Conference in June. Of special note are the efforts of the Rocky Mountain and Kansas City Chapters - the Rocky Mountain Chapter won the $1,000 prize for recruiting the most new members based on chapter size at the beginning of the campaign, and the Kansas City Chapter won the $1,000 Membership Retention Prize (retaining all but five members for the year).

Individual campaign recruitment prizes were awarded to Linda Wackwitz, of Holmes Roberts & Owen (Rocky Mountain Chapter), for being Top Recruiter, and to Neal Smith, of CSC The United States Corporation Company (Middle Atlantic Chapter), for Second Top Recruiter. As Top Recruiter and Second Top Recruiter, respectively, Ms. Wackwitz won the Caribbean vacation package and Mr. Smith won the Homestead resort prize.

In the "One Chance Drawing", Carol Ward, of CIGNA Corporation (Middle Atlantic Chapter) won the trip to Bermuda, and in the "Chance for Each New Member Over One Recruited Drawing," Ardis Young, of Newmont Mining Corporation (Rocky Mountain Chapter), won the weekend at the St. Regis in New York City.

I want to thank all of the recruiters for making this year's campaign such a success, and for making my job as Membership Committee Chair such a rewarding one!

Don Hager
Membership Committee Chairman

A bar

From Corporate Secretary to Novelist

Sidney F. Davis, Society Chairman from 1984 to 1985, became a successful novelist this spring with the publication of Murder in Lisbon, an historical aviation adventure. The book, published by 1st Books Library, is selling well, and some very enthusiastic reviews are currently online at amazon.com. A few of the headlines: "A meticulously researched historical aviation adventure" ... "A masterpiece of suspense"... "Sidney Davis hits a homerun"... "A must read thriller." One reviewer writes: "As a retired airline Captain I usually approach aviation fiction with skepticism, but I was convinced Davis had hit a home run halfway through Chapter One. His flying scenes are the best I've read in a long time. His characters are well developed, a rarity in current fiction." This summer the book will be reviewed by "Publishers Weekly," a very distinguished and highly regarded periodical.

In a letter to Society President David Smith, Davis writes: "A few years ago we were exchanging correspondence about 'life after the ASCS' ...now, I have something to really crow about and wanted to share it with you. Last month my first novel, Murder in Lisbon, was published. It is a dream fulfilled..."

Davis, now an honorary member of the Society, was formerly an executive at Delta Airlines, and during the time he was Chairman of the Society, was Vice President, General Counsel and Secretary of Springs Industries.

A bar

Society Comments on SEC Proposals; Meets at the SEC

The Society's Committees have been active on a number of fronts this year. (See also "From the Chairman" on page 2.) A number of comment letters have been submitted to the SEC on newly proposed rules, and the Society, led by Chairman Craig Nordlund and Securities Law Committee Chairman Peggy Foran, held its annual spring meeting with the SEC to emphasize the points made in its comment letters and to provide additional practical perspectives on new SEC initiatives. Joining in the presentation at the SEC were Kathy Shannon, a director of the Society and former Chairman of the Securities Industry Committee (now the Public Company Affairs Committee) and Don Hager, former director of the Society and current Chairman of the Public Company Affairs Committee. Additional speakers at the meeting and the topics they addressed were: Tina Van Dam and Kathy Weigand, new audit committee rules; Marilyn Mooney, Internet news; Frank Zarb, SEC Rules 14a-4 and 14a-8; and Thomas Witt, proposed Regulation M&A.

In response to the following proposed rules, ASCS comment letters have recently been submitted to the SEC.

Selective Disclosure and Insider Trading

The SEC's December 1999 releases (Nos. 33-7787 and 34-42259) propose the adoption of three new rules: 1) Regulation FD (Fair Disclosure) to address the issue of selective disclosure of material nonpublic information; 2) Rule 10b5-1 to clarify that insider trading liability arises when a person trades while "aware" of material non-public information; 3) Rule 10b5-2 to clarify when a breach of a family or other non-business relationship may give rise to liability under the misappropriation theory of insider trading.

Peggy Foran and Jim Guedry, Chairman of the SLC Selective Disclosure Subcommittee, based their response to the SEC on conversations with Society members, many of whom serve as legal advisors to their company on disclosure issues. The Society's concerns with new Regulation FD include the need for more guidance on how to determine whether information is "material," the need for greater certainty as to when a company official will be considered "reckless in not knowing" about a material selective disclosure, the possibility that an issuer could lose its S-3 filing status as a result of a late FD filing, and the reasons why posting on an issuer's website should be considered an acceptable method of disseminating material information.

Also addressed in detail are Society member concerns with proposed Rule 10b5-1, which adopts a liability standard equating "awareness" with "use" of inside information. Based on members' experiences with the circumstances under which corporate officers buy or sell issuer securities, the comment letter urges adoption of the less rigid standard in the Adler decision of the Eleventh Circuit, with "possession" providing a strong inference of "use" of material nonpublic information.

Supplementary Financial Information

Peggy Foran and Carol Hayes, Chairman of the SLC Subcommittee on Financial Disclosure, recently responded to the SEC's January 2000 releases (Nos. 33-7739 and 34-42354) proposing the addition of Items 302(c) and 302(d) to Regulation S-K. New Item 302(c) would require more detailed disclosures concerning changes in valuation and loss accrual accounts. New Item 302(d) would require disclosure of more detailed information concerning tangible and intangible long-lived assets and related accumulation depreciation, depletion, and amortization.

In its comment letter, the Society strongly objects to certain provisions of proposed Item 302(c) because they could result in issuers incurring significant costs. As discussed in the letter, requiring companies to report loss accruals related to probable losses from pending litigation and tax disputes could limit a company's ability to effectively manage its litigation and dispute resolution with government agencies, interfere with its competitive business practices, and ultimately destroy shareholder value.

The Society does not object to the proposed requirement in new Item 302(d) to provide information on annual activity in property, plant and equipment and intangible assets, along with related salvage values, accumulated depreciation, depletion, and amortization, so long as this information is provided by class of asset. The Society's view, as expressed in the comment letter, is that the proposed requirement to provide this information by estimated useful life would substantially increase the amount of detailed information that would need to be compiled without a corresponding increase in the usefulness of the information disclosed.

DTC Rule Change Pertaining to Direct Registration System

Don Hager responded on the Society's behalf to the SEC's release (No. 34-42366) on a DTC rule change related to the Direct Registration System. The Society is concerned with the moratorium imposed on additional participation in the Direct Registration System which provides for book entry registration of securities held by recordholders of corporate debt and equity. The moratorium imposed in September 1999 is causing inefficiencies and increased costs for issuers and shareholders as a result of the unnecessary issuance of negotiable certificates into the market. The DTC rule change would require the excluded issuers and their transfer agents to agree to use the DTC's PROFILE system when that system becomes operational. Serious questions have been raised, however, by issuers and their transfer agents about protection that would exist under the PROFILE system if ownership were transferred from a registered shareholder to a broker, without specific authorization from the shareholder to the issuer or its agent. Accordingly, the Society's February 2000 comment letter requests that the moratorium on additional participation in the Direct Registration System be lifted so that all registered issuers would be able to participate in DRS under the same terms and conditions, pending the resolution of issues with the PROFILE system.

Delivery of Proxy and Information Statements to Households

Kathy Shannon authored the Society's January 2000 response to the SEC's request for comments on Releases (Nos. 33-7767 and 34-42102) proposing amendments to the proxy rules to permit companies to send a single proxy or information statement to two or more shareholders sharing the same address ("householding"). The Society fully supports the purpose of the proposed amendments, which is to reduce the amount of duplicative information that shareholders receive and to lower printing and mailing costs to issuers that are ultimately borne by the shareholders.

Earlier in the year Society members benefited from a teleconference on the SEC's selective disclosure release and from the Beyond the Basics presentations on disclosure issues and EDGAR II. Additional presentations are scheduled for the National Conference in San Francisco. (See the article on Program Highlights which begins on page one.)

A bar

National Office Staff Additions

Suzanne Walker, Director of Meeting Services, recently hired Ophelia King for the position of Meeting Planner. Ms. King replaces Harriet Chabrowe, who retired at the end of January 2000. Many of you remember Harriet fondly from national conferences and seminars. Harriet and her husband, who retired from IBM several years ago, have moved to California to be near their grown children.

Ms. King is a graduate of Rutgers, The State University of New Jersey, with a BA in Communication. Immediately following graduation, she worked at MTV Networks/HA!, The TV Comedy Network, and has for the past eight years worked as a production associate at Consumer Reports Television, where she assisted the Director with all aspects of organization management and production.

On May 12, Society President David Smith announced the hiring of Hilary Johnson as Communications Administrator, reporting directly to him. Ms. Johnson is a graduate of Smith College with a BA in English Literature. She comes to the Society after several years at PricewaterhouseCoopers, most recently as an Associate in Global Knowledge Management Communications. Prior to that, she worked at NTT America (the U.S. Headquarters of Nippon Telegraph and Telephone), doing multimedia and telecommunications market research.

"These recent personnel changes add strength and depth to what was already a very able team in the National Office," said President Smith. "I hope members will take the opportunity to meet these new employees at the National Conference, where both will be working."

A bar

Highlights from the ASCS Survey of Annual Meeting Practices

The Society has completed its review of responses to its most recent survey on annual shareholder meetings. This year, 370 companies responded to questions on issues such as timing and location, procedures, and vote solicitation. In certain cases, specific data was collected about the outcome of meetings held in 1999.

Here are some key findings from the survey:

  • Once again, the most popular month for meetings was May (42%), with April (33%) the second most popular choice. Least popular was July (1%).
  • The vast majority of companies (84%) are scheduling morning meetings this year.
  • 70% of respondents are holding this year's meetings in the same location as last year.
  • The most popular place to hold annual meetings continues to be a hotel (32%), followed closely by corporate headquarters (29%).
  • 19% of companies will use ticket admission this year.
  • Wal-Mart Stores, Inc. again had the largest audience in 1999 - more than 18,000 people attended their June meeting at the University of Arkansas.
  • This year, 35% of companies will record their annual meeting on tape, and 17% will use a court reporter.
  • The practice of using time limits for audience participation continues to have a positive impact on meeting length. For meetings held in 1999, 23% lasted 30 minutes or less, and 50% had meetings that lasted less than an hour. 21% had meetings that lasted up to two hours, but only 2% had annual meetings that lasted more than two hours.
  • 11% of responding companies indicated that they plan to streamline this year's meeting. Of those companies, 48% plan to use fewer audio/visual materials, 40% will not provide lunch , 20% will not provide refreshments, and 30% will not distribute sample products.
  • More and more companies are using "Plain English" in their proxy materials. This year, 55% of respondents will write their proxy statement this way, up from 39% in 1999. The Management's Discussion and Analysis of Financial Results ("MD&A") is being written more simply more often as well - by 34% of respondents this year compared to 20% last year. In addition, 48% plan to use "Plain English" in their Annual Report.
  • Approximately 40% of companies surveyed will give shareholders the option to vote electronically this year. Of these companies, 75% will provide electronic voting by either phone or Internet, 19% will gather votes by phone only, and 5% will provide for voting solely via the Internet.
  • 28% of respondents have a policy on confidential voting.

A full report on the dates and locations for annual meetings to be held in 2000 by survey respondents can be obtained by accessing the "Members Only" section of the Society's website, www.ascs.org, or by contacting Olga Holmes in the Society's National Office (call (212) 681-2011 or send e-mail to oholmes@governanceprofessionals.org). The cost for the report is $22. Olga can also provide background information on particular survey questions.

A bar

Books and Periodicals of Note

Investor Responsibility Research Center. Board Practices, The Structure of the Board of Directors at S&P Super 1,500 Companies. November, 1999, 119 pp., 1350 Connecticut Avenue, N.W., Washington, D.C. 20036

Braiotta, Louis, Jr. The Audit Committee Handbook. Third Edition, 446 pp. Edison: John Wiley & Sons, Inc., One Wiley Drive, Edison, NJ 08817

Korn/Ferry International. 26th Annual Board of Directors Study. 48 pp., 200 Park Avenue, New York, N.Y. 10166

"A Five-Point Checklist to be Sure Your Electronic Delivery Systems Will Pass the Stockholder Sniff Test" The Shareholder Service Optimizer January-February, 2000

Manus, Leo F. "Board Skills for the 21st Century: Leading the Orchestra" Director's Monthly, NACD January, 2000, pp. 8-9

Bakewell, Thomas F. "Strengthening Shareholder Relations in the Privately Held Company” Director's Monthly, NACD April, 2000, pp. 1+

"The Impact of Board of Directors on Stock Prices: Interview with Woody Small" Directorship January, 2000, pp. 4+

Mashburn, Brian C. "Tough Questions at Stockholders' Meetings in 2000" Director's Monthly, April, 2000, pp. 7-9

Hall, Brian J. "What You Need to Know About Stock Options" Harvard Business Review March-April, 2000, pp. 121-129

Chandler, William B., III "The Legal Framework for Analyzing Audit Committee Oversight" The Corporate Governance Advisor January-February, 2000, pp. 18-20

A bar

The Corporate Secretary is published throughout the year as a service to members of the Society of Corporate Secretaries and Governance Professionals. Articles or statements appearing herein do not constitute legal opinion, advice or judgment and should not be relied upon as such. Inquiries regarding information contained in this newsletter should be directed to Geoff Loftus, at (212) 681-2000 or by e-mail: gloftus@governanceprofessionals.org. Inquiries regarding membership or publication orders should be addressed to:

Membership               Publications
Deborah Fox              Olga Holmes
(212) 681-2014           (212) 681-2015


Society of Corporate Secretaries and Governance Professionals
521 Fifth Avenue New York NY 10175
212-681-2000 - Fax 212-681-2005

membership | search | help | site map | contact us
Copyright & Privacy Statement